Difference between Product Owner and Product Manager role

Product Manager: Market/Customer facing. Identifies market needs. Collocated with marketing/business Owns vision and roadmaps, program backlog, pricing, licensing, ROI. Drives PI objective and release content via prioritized features and enablers. Establishes features acceptance criteria. Product Owner Solution, Technology, and team facing, Collocated with team(s) Contributes to vision and program backlog. Owns team backlog and implementation. Defines iterations and stories. Accepts iteration increments. Drives iteration goals and iteration content via prioritized stories Establishes story acceptance criteria, accepts stories into the baseline.

https://www.scrum.org/forum/scrum-forum/5861/diff-between-product-owner-and-product-manager-role

Published: Dec. 24, 2022

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